Virtual strategies, real-world energy savings

These days, a lot of us have stopped buying compact disks in favour of downloading songs to our iPods … which means there’s a lot less need for all the materials and energy that go into manufacturing CDs.

We could cut our consumption levels — both energy and natural resources — even more by applying a similar digital, or virtualised, model to other aspects of our lives: from the way we drive to the way we do business. Find out how, as Greenbang founder Dan Ilett explores the possibilities in an article this week in the Financial Times: “Virtual business models can save energy.”