Einstein 'makes every customer interaction smart'
Already a dominant force in customer relationship management, Salesforce is now laying claims to be the “world’s smartest CRM”
For good customer experience, basics first -- not tech -- are essential
What does it take to turn an organization around from poor customer service to good… or at least better? Digital
In any demographic, customers expect 'immediacy' and human touch
It’s no wonder that a generation used to always-on, instant communication should prefer to access customer service just as
Good customer care requires actually caring first
Think back to the best recommendations for businesses you’ve ever heard from friends and colleagues, and you’ll probably